I hope the Bill will safeguard the consumer against manipulation by international combinations of chain stores. I also hope that suppliers will not be under extreme pressure from dominant buyers. It is clear evidence that two multiple superstores in this country control half the Irish food market. Equally serious, each one of the two multiples owe Irish suppliers an estimated £60 million at any given time. This is alarming information when one considers the serious implications it could have on the future of those suppliers if anything went wrong. For instance, one can imagine the serious situation that would arise if there was a collapse of that magnitude and the high unemployment that would be created.
While I would describe the sections of the Bill as modest by international standards, I am convinced that they will restore the competitive balance between the multiple and the independent grocery sectors. The Bill should safeguard the interests of indigenous manufacturers and suppliers to the Irish retail trade. Ultimately, therefore, the interests of the Irish consumers would be best served through the protection of employment in Ireland.
Far too often products that are sold below cost by these superstores in the Irish retail grocery trade are manufactured outside this country and are dumped here by companies who over produce in their own countries. The multiple chain stores that are incorporated in this gimmick often do not have to depend on the grocery trade. They have other interests such as drapery, hardware and so on. If they use, as it were, a sprat to catch a salmon, they do so only to lure in the customer and to make sure that when that customer leaves the grocery department he will go to the hardware department or the drapery department and buy goods which are probably as dear as in any other shop in that city or town. Some of those multiple organisations are taking advantage of the situation to lure in the customers by advocating these fancy offers to the detriment of the Irish manufacturer and worker. I am convinced that this Bill will go a long way to relieving the anomalies that exist and will be in the interests of the consumer. If we can cut out this business of below cost selling we will be taking a step in the right direction.
In the past four years I had the privilege of being a member of the Oireachtas Joint Committee on Small Businesses. A lot of valuable work was done by that committee in highlighting the serious injustices of below cost selling. In their submissions to the Minister they said that the planning authority should have regard to certain matters when giving permission for these superstores to be erected. They are as follows: (a) the need for the development taking into account cthe existing retail shopping outlets; (b) the suitability of the development as to size and location relative to existing retail shopping outlets; (c) the effect of the development on existing communities including in particular its effect on established retail shopping outlets and its effect on employment; (d) the quality and convenience of available retail shopping outlets; (e) the needs of the elderly, the infirm or disabled persons and of other persons dependent on the availability of local retail shopping outlets; (f) the need to combat urban decline and promote urban renewal and to promote the utilisation of infrastructural facilities in urban areas.
Finally, that committee believed that multiple stores do indeed have an unfair advantage in (a) obtaining from suppliers prices and credit terms that are in effect unsustainable and unfair to the producers and the manufacturers who deal with them and (b) can be punitive to Irish manufacturers. In the long term this is not in the public interest. The committee therefore recommended three modifications to the existing controls on retail trading and development. The first was to extend the existing order banning advertisements at below cost to include retail selling at below suppliers' net invoices plus VAT in accordance with the High Court ruling. Thus the necessary new legislation would make it an offence to retail goods at below cost as defined. The second was to legislate to the effect that no one retail group or multiple may control in excess of 25 per cent of the retail market.
As we already know it is clearly evident that two of the five supermegastores here already have well over 25 per cent of the retail market. This is outrageous. It is a situation that has been uncontrolled until now. The third was to amend the Irish local government planning and general policy directives to provide for the establishment of proper indices and ratio of square frontage per head of the population with suitable demographic biases. Included in this would be the qualifications of a stated number of outlets over and above the 5,000 square feet as part of the indices to ensure competition. These indices would be revised every five year as part of the local authority plan.
These are very sound suggestions. The general public will gain from this Bill. In May of this year Consumer Choice magazine proposed that the Government prohibit any further increase in market share of the retail grocery market by any multiple or distributor that currently holds 7 per cent or more of the market and after a reasonable interval require existing multiples or distributors who hold more than 7 per cent of the market to dispense with the excess. It said that it is extremely concerned at the concentration of buying power in the hands of a few megastore chiefs.
Finally I hope the Minister will insist that when this Bill is enacted it will be rigorously enforced. I do not want to see it watered down to the detriment of the consumers. The consumer, the supplier, the family grocer, butcher and baker must be given a chance to survive and the only way to do that is for the Minister to make sure that when the Bill becomes law it is enforced.