I thank the joint committee for giving us the opportunity to speak to it. I shall give some brief background information on Retailers Against Smuggling, RAS. It was established in 2009 to fight the illegal cigarette trade in Ireland and has almost 3,000 retail members who are badly affected by the problem. It has 14 corporate sponsors, including companies and organisations such as CSNA, RGDATA, BWG, Applegreen, ITMAC and many more.
Cigarettes and impulse items account for approximately 30% of sales in an independent retailer's store. The problem for us is as that people are buying cigarettes on the street, they do not come to our stores. Therefore, we lose sales of cigarettes and impulse items. My colleague, Mr. Gilsenan, let two staff go just before Christmas as a result of the continuous drop in cigarette sales in his store, on which he can give members more details later. This experience has been repeated across the country. A survey carried out in October 2011 that showed at least 700 jobs had been lost last year as a result of the decline in cigarette sales. Unfortunately, the State must support the workers who lost their jobs, thus incurring a further cost to the State. We have no doubt that if the problem continues, there will be further job losses, a view echoed by RAS members. Some 74% of respondents to the survey believed they would have to let more staff go this year.
Industry figures show that the avoidance of duty on tobacco in 2010 cost the State €460 million and retailers, €575 million. Based on averages in the retail industry, this would result in the loss of 2,300 jobs. In other words, if we had had an opportunity to sell these cigarettes, we would have been able to employ 2,300 more staff. Today, no duty is paid on one of every four cigarettes smoked in Ireland. The figures I have quoted highlight the huge economic problems cigarette smuggling poses for retailers and the country. At a time when Ireland is repaying huge debts to private investors Retailers Against Smuggling believes it is worth noting that the loss of revenue arising from cigarette smuggling is almost as big but not widely reported in media and the problem will get worse owing to the recent VAT and duty hike announced in the budget. We understand the reasons the increases were made, but they do not help us. Last year Revenue and Europol highlighted that further increases would drive more people into the black market. A packet of 20 cigarettes costs over €9 in Ireland but is available on the street for around €3 or one third of the price. The Government had hoped to collect extra revenue, but this will not happen; if anything, it may lose revenue this year.