Following an open competitive tendering process, my Department commissioned the consortium of McConnells Advertising and Q4 Public Relations to undertake a comprehensive nation-wide awareness and education campaign on the introduction of the electronic voting and counting system. In addition to the multimedia dissemination of information on the electronic voting system, a significant element of the campaign is focused on mobilising the electorate to vote on 11 June.
Since the Government decided not to use the electronic voting system at the June polls, the campaign has been suspended, apart from the Get out and Vote element. To date, €1.156 million has been paid towards the cost of the campaign and any outstanding commitments are under consideration.
In advance of the general election in May 2002 and referendum in October 2002, awareness campaigns were also undertaken in the constituencies where electronic voting was used. The total cost of those campaigns, which were undertaken by Carr Communications, was, €533,000.