Dáil Éireann Debate, Wednesday - 20 November 2019
242. Deputy Barry Cowen asked the Minister for Agriculture, Food and the Marine the amount spent on public relations, promotion and advertising, including multimedia, in his Department in each of the years 2016 to 2018 and to date in 2019 (details supplied) in tabular form; and if he will make a statement on the matter. [48238/19]
View answerThe vast bulk of my Department's Communications Budget is spent on advertising in respect of press notices in the specialised farming press, provincial and national newspapers. This expenditure set out below includes the publication of Statutory Notices that are required to comply with various national and EU legislative requirements. Decisions on the placement of notices are made on a case-by-case basis, depending on the nature of the advertisement and the target audience.
|
2016 |
|
Agri-Food and Forest Research |
|
Rural Development Programme |
|
Consultation:Draft Fisheries Natura Plan for Dundalk Bay 2016-2020 |
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Consultation: Draft Mitigation Response Plan for scallop fishery off Wexford Coast |
|
Consultation: Draft Fisheries Natura Plan for Castlemaine Harbour 2016 - 2026 |
|
BPS Online applications information campaign |
|
Requirements for the suckler farmer of the Beef Data and Genomics Programme |
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Fishing Opportunities for 2017 |
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Review of Replacement Capacity Requirements under Sea Fishing Boat Licensing Policy |
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2016 North West Herring Scientific Quota |
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Scheme Funding available from Department |
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Ongoing promotion of forestry |
|
Miscellaneous Public Notices |
|
Statutory Notices |
|
Total expenditure €312,021 |
|
2017 |
|
Farm Safety Promotion |
|
Sheep Clean Livestock Policy |
|
Food Wise 2017 Conference |
|
Green Low-Carbon Agri-Environment (GLAS) Scheme radio advert encouraging participants to submit their Nutrient Management Plan |
|
Rural Development Programme |
|
Consultation: Management of Velvet Crab |
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Independent Aquaculture Licensing Review |
|
BPS Online applications information campaign |
|
Fishing Opportunities for 2018 |
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Consultation on amendment to Statutory Instrument 621 of 2011 – Fisheries (Amendment) Act 1997 (Prescribed Organisations for the Aquaculture Licences Appeals Board) Regulations 2011. |
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Consultation on amendment to Statutory Instrument 621 of 2011 – Fisheries (Amendment) Act 1997 (Prescribed Organisations for the Aquaculture Licences Appeals Board) Regulations 2011. |
|
Review of Mackerel Allocation Policy between the Fleet segments (2017) |
|
Dog Welfare radio campaign |
|
Avian Influenza information campaign |
|
Scheme Funding available from Department |
|
Quota Balancing for Pelagic Stocks (2017) |
|
Ongoing Promotion of forestry |
|
BPS online applications clinics advert (online) |
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Invitation to become an organic demonstration farm (online) |
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FAS training on CAP and GLAS (online) |
|
Advice note for Backyard flock owners (online) |
|
Engineer grade III (Civil) recruitment advert (online) |
|
Farm Hazardous Waste Advert (online) |
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Miscellaneous Public Notices |
|
Statutory Notices |
|
Total expenditure €552,406 |
|
2018 |
|
Agri-Food and Forest Research |
|
Sheep Clean Livestock Policy |
|
Rural Development Programme |
|
Consultation:Proposal for conservation measures for Brown CrabConsultation:Proposal to Increase the MnCRS for Razor Clam in the North Irish Sea |
|
Consultation:Draft Fishery Natura Plan for Irish Sea Mussel Seed Fishery for the years 2018-2023 |
|
BPS Online applications information campaign |
|
Trawling Activity inside the 6 nautical mile zone |
|
Ongoing Promotion of forestry |
|
Woodland Environment Fund |
|
Forest Fire Awareness |
|
Sector Expert Profile on careersportal.ie |
|
TB Cleansing & Disinfection information video |
|
Miscellaneous Public Notices |
|
Statutory Notices |
|
Total expenditure €288,186 |
|
2019 |
|
Fisheries public information notices |
|
Nitrates deadline |
|
Forestry print and radio advertising |
|
Promotion of EU Agricultural Products-Proposals |
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Notices of appointments |
|
BPS Clinics |
|
Getting Brexit Ready advertising campaign (print and online) |
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Recruitment advertisements (print and online) |
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Advertisements regarding DAFM’s online services |
|
A to Z of Climate Action booklet |
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Public Consultation Draft Climate Change Sectoral Adaptation plan |
|
Future Growth Loan Scheme advertisement |
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Antimicrobial Resistance (AMR) information campaign |
|
African Swine Fever (ASF) awareness campaign creative design |
|
Promotional material for ploughing championships |
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Filming costs for Woodland Environment Fund promotional video |
|
Irish Vet Journal Articles |
|
Press conference climate adaptation |
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Press conference Agri-food strategy / steps to success |
|
Notices of Ministerial decisions |
|
Miscellaneous Public Notices |
|
Statutory Notices |
|
Total expenditure €260,283.92 |
