My Departmental remit includes complex policy areas, oversight of State regulation and service provision across key strategic services such as energy and public service broadcasting, as well as regulation of sectors such as mining and hydrocarbon exploration. Given the technical complexity, economic significance and community interest in these areas, there is a requirement to disseminate information and to address specific issues as they arise. My Department therefore necessarily incurs some expenditure on a number of advertising campaigns to promote its policies / programmes from time to time. In procuring these services, my Department always seeks to ensure value for money and the keeping of expenditure to the minimum necessary.
At this point in time details of campaigns planned for the first six months of next year are outlined in the following table.
Details of Advertising Campaign/Promotional Event/Launch
|
Budgeted Cost
|
Proposed launch of the AIE Guidelines
|
€2,200
|
BT Young Scientist & Technology Exhibition
|
€26,249
|
Launch of data base templates for exploration and mining data
|
€300
|
Launch of a social, environmental and economic assessment of Galmoy and Lisheen Mines.
|
€250
|
Google Adwords campaign for the Trading Online Voucher Scheme
|
€3,300
|