Robert Troy
Question:231. Deputy Robert Troy asked the Minister for Business, Enterprise and Innovation the amount spent on advertising in 2018 and to date in 2019 on Brexit; and if she will make a statement on the matter. [53737/19]
View answerWednesday, 18 December 2019
Questions (231)
Written answers (Question to Business)
The following table provides details of expenditure incurred by my Department and its Offices on Brexit advertising over the period 2018 to date.
| 2018 | Type of Advertising | Amount Spent € | Campaign/Project Name |
| Leaflet (Design and Print) | 1,324 | Summary of Brexit Supports available to Retail Businesses | |
| Leaflet – Additional copies (print) | 209 | Summary of Brexit Supports available to Retail Businesses | |
| Print and Delivery | 610 | 6,000 Getting Ireland Brexit Ready Guides | |
| Print and Delivery | 330 | 3,000 Getting Ireland Brexit Ready Guides | |
| Design and Print | 861 | Brexit Preparedness leaflets for the National Ploughing Championships | |
| Total Expenditure incurred in 2018 | 3,334 | ||
| 2019 | Radio Advertising | 21,914 | Brexit Advertising Campaign |
| National and Regional Newspaper Advertising | 69,793 | Brexit Advertising Campaign | |
| Newspaper Advertising | 1,469 | Brexit Preparedness Advertising Campaign | |
| Newspaper Advertising | 260 | Brexit Preparedness Advertising Campaign | |
| Digital Advertisement | 185 | Brexit Preparedness Advertising (New Brexit Times and Digital Ads) | |
| Total Expenditure incurred in 2019 | 93,621 |