Dáil Éireann Debate, Wednesday - 10 November 2021
195. Deputy Peadar Tóibín asked the Minister for Justice the total amount spent by her Department on advertisements, including traditional forms of advertisement and online advertising, in each of the past ten years and to date in 2021. [54912/21]
View answerThe amount spent by my Department on advertisements in each of the past ten years and to date in 2021 is set out in tabular form below.
|
Year |
Costs |
|
2011 |
113,243 |
|
2012 |
68,797 |
|
2013 |
60,152 |
|
2014 |
80,416 |
|
2015 |
108,001 |
|
2016 |
52,868 |
|
2017 |
120,685 |
|
2018 |
70,909 |
|
2019 |
102,607 |
|
2020 |
35,737 |
|
2021 |
76,551 |
The Deputy may also wish to note that my Department has responsibility for the six year, two-part ‘No Excuses’ national campaign to tackle domestic and sexual violence. This is a key action under the Second National Strategy, Domestic Sexual and Gender Based Violence, and has been running since 2016.
The funding for the ‘Still Here’ campaign, highlighting the supports for victims of domestic violence, and their ongoing availability throughout the pandemic, was also funded by my Department.
Each year in the run up Halloween, my Department also runs an annual awareness raising campaign to highlight the dangers and penalties associated with the use of illegal fireworks.
Spend for the Domestic, Sexual and Gender Based Violence campaigns from 2016 to date is set out below.
|
Year |
Costs |
|
2016 |
668,510.42 |
|
2017 |
910,998.00 |
|
2018 |
921,593.92 |
|
2019 |
677,107.23 |
|
2020 |
1,228,936.66 |
|
2021 (To date) |
750,795.19 |
Figures for spending on the annual fireworks campaign are set out below.
|
Year |
Costs |
|
2016 |
34,680.70 |
|
2017 |
36,676.44 |
|
2018 |
29,090.89 |
|
2019 |
17,840.81 |
|
2020 |
33,756.46 |
The fireworks awareness raising campaigns in 2016 and 2017 were predominately newspaper based, however, from 2018 onwards they have focused more on an online presence. The budget for the Fireworks awareness raising campaign allocated for 2021 is €44,091.44. As this campaign has only recently come to a close all amounts that will fall due have not yet been invoiced. It is expected that all relevant invoices will be processed for payment before the end of the year.
