Tuesday, 10 February 2004

Ceisteanna (119, 120)

Michael Ring

Ceist:

195 Mr. Ring asked the Tánaiste and Minister for Enterprise, Trade and Employment the amount which was spent in her Department from January 2002 to December 2003 for media purposes and advertising; the areas in which the money was spent, that is, national papers, provincial papers, RTE radio, local radios and so on; the amounts spent on a year to year basis; and the amount of money which was spent on videos, whether for promotional, educational or advertising purposes. [4058/04]

Amharc ar fhreagra

Freagraí scríofa (Ceist ar Minister for Enterprise)

My Department spent a total of €185,692 on media advertising for 2002, of which €141,340 was spent on advertising in the national papers and €6,535 was spent on advertising in provincial papers. The remainder of €37,817 was spent on such areas as statutory advertising, the Department's entry in the Eircom phone book as well as photography and exhibition materials. In addition, a further €11,859 was spent on advertising the increase in the national minimum wage on RTE radio and €9,216 was spent on local radio. No expenditure was incurred on videos.

In addition to the foregoing, the offices of my Department — the Companies Registration Office, the Office of the Director of Corporate Enforcement, the Labour Court and the Competition Authority — and the Motor Insurance Advisory Board spent a combined total of €392,769 on media advertising during 2002 of which €382,102 was spent on national papers, and €10,667 on provincial papers. In addition to the above, the Competition Authority incurred expenditure of €35,788 on both national and international advertising.

The Office of the Director of Consumer Affairs incurred expenditure of €691,627 on advertising during 2002. This figure incorporates spending on advertising in the national and provincial papers, RTE radio, local radio and television advertising.

My Department spent a total of €287,239 on media advertising for 2003 of which €248,605 was spent on advertising in the national papers and €605 was spent on advertising in provincial papers. The remainder of €38,029 was spent on such areas as statutory advertising, the Department's entry in the Eircom phone book as well as photography and exhibition materials. No expenditure was incurred on videos.

In addition to the foregoing, the offices of my Department — the Companies Registration Office, the Office of the Director of Corporate Enforcement, and the Patents Office — spent a combined total of €573,905 on media advertising and €164,547 on radio advertising. The Competition Authority also incurred expenditure of €49,151 on both national and international advertising. The Office of the Director of Consumer Affairs incurred expenditure of € 636,127 on advertising during 2003. This figure incorporates spending on advertising in the national and provincial papers, RTE radio, local radio and television advertising.

Michael Ring

Ceist:

196 Mr. Ring asked the Minister for Defence the amount which was spent in his Department from January 2002 to December 2003 for media purposes and advertising; the areas in which the money was spent, that is, national papers, provincial papers, RTE radio, local radios and so on; the amounts spent on a year to year basis; and the amount of money which was spent on videos, whether for promotional, educational or advertising purposes. [4059/04]

Amharc ar fhreagra

Expenditure by my Department, including the Defence Forces, in 2002 and 2003 on advertising amounted to €1,438,722 and €799,545 respectively, as follows:

Department

Defence Forces

2002

2003

2002

2003

National press

62,527

52,640

314,851

112,190

Local press

38,746

36,900

46,136

7,444

National radio

nil

nil

132,753

20,691

Local radio

nil

nil

44,831

nil

Television

nil

nil

209,554

31,003

Videos/DVD

nil

56,170

nil

70,831

Other (including production costs)

4,229

nil

585,095

411,676

The videos-DVDs were for educational purposes in the Department and for promotional purposes in the Defence Forces.