The information for the Deputy is in tabular readable form as requested.
Method
|
Cost (inc. VAT where applicable)
|
Company/Organisation
|
Print
|
€47,521.12
|
Public Appointments Service (PAS) - €7,535.38; Iris Oifiguil €15,295; Brindley Advertising - €24,690.74
|
Internet & social media
|
€1,466.25
|
PAS
|
Total
|
€48,987.37
|
-
|
A national Single Euro Payment Area (SEPA) awareness campaign commenced early in 2013 under the auspices of the Central Bank which used Kick Communications as advertising agency; this initiative is continuing in the first Quarter of 2014. The Department of Finance contributed 50% of the total budget of €400,000. On this basis the expenditure on SEPA in 2013 in each advertising category was as follows:
Method
|
Cost (inc. VAT)
|
Newspapers
|
€ 87,443
|
Radio
|
€ 46,316
|
Online/Social Media
|
€ 10,672
|
Total
|
€144,431
|
The information for the agencies under the aegis of my Department is in the following tables.
Credit Union Restructuring Board:
Method
|
Cost (inc. VAT)
|
Print
|
€7,682
|
Internet
|
€2,053
|
Total
|
€9,735
|
The majority of this expenditure was on the advertisement of a number of positions in Credit Union Restructuring Board (ReBo) as part of a staff recruitment campaign.
Comptroller & Auditor General:
Date
|
Company
|
Method
|
Narrative
|
Cost (inc. VAT)
|
04/04/2013
|
Irish Jobs
|
Internet
|
Advertisement for 1 month for Trainee Auditors on website
|
€1,168.50
|
12/04/2013
|
Educate Ltd.
|
Print/ Internet
|
Advertisement for Trainee Auditors on ACCA careers
|
€1,926.51
|
03/07/2013
|
Newspaper Licensing Ireland Ltd.
|
Print
|
2013 National Newspaper Licence
|
€673.18
|
Total
|
-
|
-
|
-
|
€3,768.19
|
National Treasury Management Agency (NTMA):
The expenditure on advertising was in respect of the State Savings schemes:
Method
|
Cost (inc. VAT)
|
TV
|
€166,995
|
Press
|
€59,746
|
Radio
|
€18,450
|
Total
|
€245,191
|
National Asset Management Agency (NAMA):
Narrative
|
Date
|
Publication
|
Cost (inc. VAT)
|
Online advertisement to market launch and subsequent phases of NAMA 80/20 Deferred Payment Mortgage Initiative
|
Oct 2013, March 2013
|
Daft.ie
|
€7,380
|
Ireland Country profile in Euromoney
|
May 2013
|
Euromoney
|
€15,000
|
Total
|
-
|
-
|
€22,380
|
Revenue Commissioners:
Advertising expenditure related to critical aspects of Revenue's business operations, including advertising related to payment of Local Property Tax, P35 end of year return filing by employers and the self-assessed tax return filing deadline.
Method
|
Cost (inc. VAT)
|
Print
|
€800,324*
|
Radio
|
€665,838
|
TV
|
€100,703
|
Digital (banner advertisements taken out on certain websites)
|
€27,714
|
Advertising agency/production costs
|
€57,948
|
Total
|
€1,652,527
|
* Of which, €209,113 comprises legal notices. Revenue is obliged by law to publish certain notices in the print media when pursuing collection of tax debts through the court process.