Dáil Éireann Debate, Thursday - 17 May 2018
62. Deputy Pearse Doherty asked the Minister for Finance the reason a State-owned bank (details supplied) is seeking access to the social media of potential mortgage holders; his views on the practice; if other banks engage in the behaviour; and if he will make a statement on the matter. [21847/18]
Amharc ar fhreagraI have received the following response from AIB:
"AIB does not monitor individual customer social media accounts and as such never makes decisions using individual customer’s social media data. The only individual social media data that’s used by the bank is when a customer contacts us on AIB Group Social Channels and we respond to specific queries from customers as is normal practice. We do regular social listening where we monitor macro social media trends and sentiment towards our brand on social media. No individual customer data is collected or held as part of this measurement. This listening tool only uses publicly available social media data and is anonymised and aggregated to measure sentiment and macro themes rather than any specific customer comments.”
