Dáil Éireann Debate, Tuesday - 12 June 2018
49. Deputy Aindrias Moynihan asked the Minister for Transport, Tourism and Sport the progress of plans to promote areas such as the Lee Valley as being near the Wild Atlantic Way; and if he will make a statement on the matter. [25282/18]
Amharc ar fhreagraAs the Deputy is aware, Fáilte Ireland has operational responsibility for regional tourism development and domestic tourism promotion and Tourism Ireland markets the island of Ireland overseas.
In this regard, I am informed that Fáilte Ireland are engaging in a programme to extend the concept of the Wild Atlantic Way to the wider region, as distinct from the Wild Atlantic Way route. This encompasses areas that are not on the Wild Atlantic Way route, but are part of the wider hinterland and whose main opportunity is to leverage the visitor already coming or going from the Wild Atlantic Way. The Lee Valley has been designated part of the Wild Atlantic Way region and is included in all Fáilte Ireland's development, promotional and business support activities.
Fáilte Ireland will be hosting a number of workshops in this area to explain how opportunities can be maximised and to make the most of the Wild Atlantic Way region brand. Furthermore, I understand that Tourism Ireland is working with Cork Airport and tourism industry partners to highlight Cork as a stand-alone destination and also as a gateway to both the Wild Atlantic Way and Ireland's Ancient East.
For further information, I have referred the Deputy's question to the two tourism agencies for further information on their work in the Lee Valley Area. Please advise my private office if you do not receive a reply within ten working days.
