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Departmental Advertising Expenditure

Dáil Éireann Debate, Wednesday - 11 December 2019

Wednesday, 11 December 2019

Ceisteanna (248)

Robert Troy

Ceist:

248. Deputy Robert Troy asked the Minister for Health the expenses incurred by his Department to date in 2019 for the commissioning, development, production, promotion and online sharing of a video that highlighted schemes and programmes operated by his Department in tabular form; if such videos have been commissioned for 2020; and if so, the estimated costs of each such video. [52137/19]

Amharc ar fhreagra

Freagraí scríofa

The majority of videos highlighting schemes and programmes of the Department for use online are produced in-house by the Press and Communications Office. As a result, there are no commissioning, developing or production costs associated.

External production and promotion of any Healthy Ireland videos have been included in the overall online costs for the Healthy Ireland awareness campaign 2019. (Please see table attached)

External video commissioning, development, production, promotion costs under Sláintecare are provided for in table attached.

In 2019 the Dept. of Health promoted 3 videos on its Facebook page. Total cost amounting to €135. (Further details on table attached)

There are no plans for any external video production in 2020 at this time.

Initiative/strategy

Supplier

Commissioning

Development

Production

Promotion

Online Sharing

Pitch to Slaintecare

Facebook Ads

€50.00

Skin cancer prevention plan -Healthy Ireland

Facebook Ads

€35.00

Advance Nurse Practitioner Launch - Chief Nurses Office

Facebook Ads

€50.00

Healthy Ireland Awareness Ad Campaign 2019

PHD Media

€51,251.80

Video of Staff Engagement event - Sláintecare

W1 Design Ltd (One Productions)

€1,951.85

(ex.VAT)

Video of Citizen Engagement event in Galway - Sláintecare

Morgan Creative

€615.00

(ex.VAT)

Regional Health Areas – Sláintecare

Detail Design

€6,566.00

(ex.VAT)

Question No. 249 answered with Question No. 183.
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