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Departmental Advertising

Dáil Éireann Debate, Wednesday - 3 June 2020

Wednesday, 3 June 2020

Ceisteanna (324)

Seán Sherlock

Ceist:

324. Deputy Sean Sherlock asked the Minister for Education and Skills the amount that has been spent on advertising in 2020 by his Department and its agencies on social media platforms (details supplied) in tabular form; and the name of each campaign advertised. [9836/20]

Amharc ar fhreagra

Freagraí scríofa

In 2020 the Department has utilised advertising on social media platforms in respect of the advertising campaign to promote the Calculated Grades portal for Leaving Certificate Students.

Details of the spending in this category by the Department, and by bodies under its aegis by individual campaign are  provided  in the following table.

Aegis Body

Campaign

Social Media Platform

Amount

An tSeirbhís Oideachais Leanúnaigh agus Scileanna (SOLAS)

Further Education & Training - We are the makers

Facebook

€10,033

An tSeirbhís Oideachais Leanúnaigh agus Scileanna (SOLAS)

Further Education & Training - We are the makers

Twitter

€2,835

An tSeirbhís Oideachais Leanúnaigh agus Scileanna (SOLAS)

Further Education & Training - We are the makers

Instagram

€9,569

An tSeirbhís Oideachais Leanúnaigh agus Scileanna (SOLAS)

Further Education & Training - We are the makers

Snapchat

€6,625

Léargas - The Exchange Bureau

EPALE Coordinator job advertisement; Queerasmus 2020 (TCA) ; EPALE eTeaching Webinar; European Language Label 2020; Webinar Wednesdays; European Solidarity Corps Quality Label Campaign

Facebook

€393.01

Léargas - The Exchange Bureau

EPALE campaign

Twitter

€1.46

National Centre for Guidance in Education (NCGE)

Euro-Quest - Online programme for learner mobility - www.euro-quest.ie

Twitter

€246

National Council for Special Education (NCSE)

Advertising of Head of Inclusive Education post

LinkedIn

€600

Skillnet Ireland CLG

Skillnet Ireland Always on Campaign;MentorsWork

Facebook

€2,469.58

Skillnet Ireland CLG

Skillnet Ireland Always on Campaign;MentorsWork

Twitter

€3,888.81

Skillnet Ireland CLG

Skillnet Ireland Always on Campaign;MentorsWork

Google

€3,133.01

Skillnet Ireland CLG

Skillnet Ireland Always on Campaign;MentorsWork

LinkedIn

€5,005.37

The Teaching Council

Féilte Open Call

Facebook

€30

The Department of Education and Skills

Leaving Certificate Calculated Grades campaign

Facebook/Instagram

€3,149.30

The Department of Education and Skills

Leaving Certificate Calculated Grades campaign

Twitter

€3,852.04

The Department of Education and Skills

Leaving Certificate Calculated Grades campaign

Snapchat

€1,422.04

Barr
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