Over 374,000 persons visited the Irish pavilion in the first ten weeks, up to 28 June. Visitors to the pavilion will now almost certainly exceed the original 500,000 target, given that the exposition has more than another three months to run, to the closing date on 12 October next.
Although there has been a high level of inquiries about holidays in Ireland from visitors to the pavilion it is not possible to predict with any degree of accuracy the number of those people who will eventually visit Ireland.
Spain is one of the new markets prioritised for devlelopment by Bord Fáilte, who recently opened, for the first time, an office in Madrid, to build on our Expo success and maximise its potential for Irish tourism.