The current development strategy for the food industry – the food subprogramme – covers capital investment, research and development, marketing and promotion and the development of human resources. While it does not provide direct support for the retail or food service sectors, it recognises their important role. The subprogramme is a customer-oriented one and its measures aim to ensure the food industry has the necessary capabilities and the right product to meet the needs of the retail and food service sectors.
The future action plan for the food industry proposed by the Food Industry Development Group which I established retains a focus on the market. In carrying out its task, the group bore in mind likely developments in the retail and food service sectors. The group's report is being taken into account in the context of the preparation of the national development plan.
Bord Bia continues to work closely with the retail and food service sectors. Relevant activities undertaken as part of its marketing and promotion work include seminars for chefs, tailor-made restaurant promotions, food fairs and ongoing advisory programmes.