We went there with a very specific task and goal, namely, to put forward the case regarding the film industry, not least the extension of the section 481 incentive scheme, and the other incentives which exist. It was a follow on from the strategic review group, which I set up over a year and a half ago and which reported to me, the recommendations of which are not only being examined but implemented.
Regarding the business we hope will follow from the visit, we had positive responses from a number of leaders in the film industry. We attended a number of meetings, not least with Twentieth Century Fox, HBO, Warner Brothers, MGM and the William Morris Agency. We also took the opportunity to attend the Locations Expo where the Screen Commission has been doing much work.
The Screen Commission has told me that the visits to Los Angeles over the past two and a half years have been very helpful, particularly the last visit, as it has had a number of very interesting inquiries and discussions with those involved at a high level in the film industry. We hope there will be a positive response but I am not in a position to give any further facts or figures. As the Deputy will be aware, it takes quite some time – at least two years – to build up the necessary information and finances for a film.