The strategy of the industrial development agencies is to focus on supporting the development in Ireland of those elements of a company's operations which best fit Ireland's competitive characteristics. The rapid development of the economy in recent years has resulted in a need to outsource some production activities in order to maintain competitiveness. On the other hand, other competitive factors such as the increasingly well-educated and skilled nature of the labour force makes it feasible for us retain and attract higher value-added activities such as the back office functions.
The development of Irish-owned enterprise and its funding support is geared to the expansion of existing companies and the establishment of new high potential companies through innovation and internationalisation. Enterprise Ireland's support is provided through a planned, structured development process designed to strengthen all aspects of a client's business which are critical to achieving accelerated profitable growth.
Considerable attention is focused on developing the areas of marketing, finance, human resources, research and development and business strategy, which usually involve a significant amount of high-value activity and often form the bulk of back-office functions. Many Irish-owned companies have employed or are considering competitive outsourcing as a key part of an internationalisation strategy necessary to enable them to grow and develop and, in some cases, to survive. Enterprise Ireland assists such companies to identify opportunities abroad for outsourcing production, but only in the context of the retention of the higher value-added back-office activities in this country. This often involves maintaining time-sensitive or specialised production here, alongside development, design, marketing, finance and customer service functions.
In respect of overseas companies, IDA Ireland targets a wide range of activities undertaken by clients, including shared services functions such as sales and accounting, as part of its drive to attract new investment and embed existing client companies more firmly in the Irish economy. This reflects a recognition that such activities can have a cost-skill profile which is better suited to Ireland's circumstances than some manufacturing functions, particularly where its basic manufacture is, by today's standards, of relatively low technology products.