Yes, I do. We will try to be helpful rather than unhelpful, which is why we have come today. The Maxol group welcomes the opportunity to clarify the oft perceived, but misunderstood, relationship between its wholesale prices and the price of crude oil. Our business is entirely owned by the McMullen family, having been founded by William McMullen and his brother approximately 80 years ago. Today we supply 233 Maxol branded service stations throughout the island of Ireland. We also supply home heat distributors, commercial and agricultural consumers, and we are significant providers of lubricating oil. In 2005 we became the first oil company to make bio-fuel available on Irish forecourts and we continue to be the leader in that market segment.
Much of what I wish to say does not differ from what has been said by Mr. Murray. There is one difference. We wish to emphasise that we do not manage any service stations directly. They are all run by independent business people, some of whom are operating stations under licence which are owned by Maxol. As a result, we are precluded under Irish competition law from setting pump prices.
Ultimately, oil prices are set by supply and demand considerations in a fast and competitive market. The key point to understand is that for those of us bringing a product into Ireland, it is the forces of supply and demand on what comes out of a refinery, and not the day-to-day price of raw materials going into a refinery, that matters. The rises and falls in the price of crude oil are a factor in the price of the end product, but the link is not as direct as is often portrayed.
To demonstrate this point, one can look at how the prices of petrol and diesel have risen at different rates. The price of the raw material has gone up at the same rate, but because demand for diesel and related products has risen so much faster than the demand for petrol, the price of diesel has risen faster. It is the forces of supply and demand on refined product that is the immediate driver of prices. This is set out clearly in a paper on the website of the Irish Petroleum Industry Association, which I have included in the information I have supplied. Over the years, we have explained this to many politicians, journalists and other commentators who may have an interest.
The joint committee in its letter to Maxol of 18 September 2008 stated that: "It was noted that energy prices had reduced from early summer of $147 plus per barrel to under $100 per barrel". As I have already said, Maxol does not purchase crude oil but rather sources refined products from a variety of locations, including Whitegate and refineries on the west coast of the UK. The price we are charged relates to the refinery price and the benchmark for north-west Europe is known as the Platts quote, which is also mentioned in the IPIA paper. The Platts quote, that is, the ex-refinery price, for these products varies with the demand for them and does not always move in line with crude oil prices.
Throughout the world, oil is traded in US dollars, which means that we have to buy this currency to pay for our product requirements. As we know, like oil, the value of US dollars fluctuates. The other significant components in pump prices in Ireland are duty, VAT and the NORA, National Oil Reserves Agency, levy. When the price of petrol is €1.24 per litre and diesel is €1.29 per litre, these components make up 66.8 cent per litre, 54%, and 60.2 cent per litre, 47%, respectively, of the total price. The relevant benchmark crude oil price for north-west Europe is Brent crude. The highest level it closed at in 2008 was $144 per barrel. The figure of $147 may relate to some other crude oil benchmark for North America. The highest price we can find for this year is $144 per barrel on 3 July and it dropped back to $99 on 9 September, although it has fluctuated quite considerably since then and currently sits below that level.
The joint committee asked in its letter of 18 September "why prices were not reducing as quickly as might be expected" and the following is Maxol's response:
Only those who imagine that Maxol imports crude oil and sells it at the pump should expect pump price movements to closely follow the price of crude. I would suggest to the committee that it instead looks at how our price movements match the price of the refined product that we purchase, import and distribute in Ireland.
A whole variety of products are derived from crude oil. There is, of course, a connection between the underlying price of crude and pump prices but, the latter can often move quite independently of crude in the short term when, for example, the demand for petrol and diesel rises in the summer or, conversely, the demand for heating oil rises in the winter. Hurricanes in the Gulf of Mexico, where many of the largest US refineries are located, can often disrupt refinery output and cause short-term price spikes as well. The tighter supply position for diesel in recent times has also seen its price rise by more than the increases in petrol or a barrel of crude.
There is no unwarranted delay between movements in crude prices and the prices we charge our dealers. Maxol is the only oil company in Ireland that publishes its wholesale prices on its web site and, therefore, I am happy to give the members of this committee an insight into how they have moved in recent times. Maxol prices are generally reviewed weekly, on a Wednesday, taking account of the previous week's average movement in Platt's prices and the dollar, as well as any other relevant factors. However, exceptional reviews occasionally occur in addition to this, where there is, for instance, a significant movement up or down in the Platts/dollar price.
From its high of $144 per barrel on 3 July, the Brent Crude price dropped to $99 per barrel on 9 September. However, during this period, the relevant Platts, ex-refinery, prices, taking account of the dollar/euro rate, decreased by only 5.1 cent per litre for petrol and 8.88 cent per litre in the case of diesel. In the same period, Maxol reduced its wholesale prices by 4.92 cent per litre for petrol and 8.71 cent per litre for diesel. This confirms that there is no significant difference between what Maxol buys and sells for. These figures have been established by excluding duty, VAT and the NORA levy.
We have also analysed the pump prices quoted in the AA monthly price survey for the same period on the same basis and note that these have dropped by 4.96 cent per litre in the case of petrol and 8.51 cent per litre in the case of diesel.
The joint committee's letter of 18 September also asked "what the future holds for the consumer in relation to energy prices". The following are the only comments I can make in that regard. If I did have the answer to the question I would be relaxing in a sunnier clime than we have today.
In an interview for RTE News on 22 June this year, I expressed optimism about the price of oil dropping if and when the dollar strengthened. In recent days we have seen a surge in the strength of the dollar against the euro and weaker oil prices. Indeed, it is likely that, despite lower crude prices, OPEC will not see the need to cut oil output because its member's coffers are being boosted by this surge in the dollar value. Unfortunately, this change of fortune for the US currency is down to a global crisis in banking. For as long as this continues, we can expect to see a continuation of this trend of a stronger dollar and weaker crude.
I have long maintained that the price of crude has been unnecessarily boosted by speculators and in addressing this enormous challenge to the global banking system, I believe legislators everywhere should also address the problems caused by aggressive commodity speculation.
What conclusions can be drawn from this analysis? Movements in crude prices are not directly relevant for pump prices. The appropriate comparison is with movements in the prices of refined products, that is Platts. There will always be a lag between movements in crude prices and refined prices but supply and demand considerations may mean that they will not always mirror each other. The dollar-euro exchange rate is a significant factor as well.
The bulk of the price is comprised of excise duty, the NORA levy and VAT, all factors outside of Maxol's control. The Government revenue from these three sources in 2007 was about €3 billion, up 13% on 2006. The price that Maxol charges its service station customers tracks changes in the price it pays for the products. Extremely high oil prices cut demand and, therefore, do not suit Maxol any more than they suit its customers. It is likely that petrol retailing is one of the only businesses in Ireland that has seen its margin per unit drop since the 1990s even though the cost of running a service station has been rising steeply in recent times.
If one is working in the oil marketing business in Ireland, one cannot but be acutely aware of the consumer interest in pump prices. Our retailers are obliged by law to display these on large signs at their stations, a regulation introduced in 1996 by the Government of the day, and this promotes keen price awareness.
The high awareness levels relating to our prices are in stark contrast to the apparent lack of awareness among consumers of supermarket grocery prices. Some supermarkets seem to hide behind artificially low pump prices to lure people into their stores, where they have an unfettered opportunity to manage with impunity the prices for the goods on their shelves, and then go to great lengths to avoid publishing the profits they make from their Irish operations.
I am more than happy to answer any questions the members of the committee may wish to put to me.