Dáil Éireann Debate, Tuesday - 10 February 2004
174 Mr. Ring asked the Taoiseach the amount which was spent in his Department from January 2002 to December 2003 for media purposes and advertising; the areas in which the money was spent, that is, national papers, provincial papers, RTE radio, local radios and so on; the amounts spent on a year to year basis; and the amount of money which was spent on videos, whether for promotional, educational or advertising purposes. [4057/04]
View answerDetails of amounts spent in my Department in respect of advertising and media purposes are set as follows:
|
Year |
Advertising |
Media/PR |
|
2002 |
€84,270.19 |
— |
Of this total, €16,000 related to advertisements notifying the public of the cancellation of tours of Government Buildings inthree national dailies and €2,969.21 was spent in Iris Oifigiuil.
|
Year |
Advertising |
Media/PR |
|
2003 |
€44,437.00 |
€46,634.46* |
On advertising, €6,239.47 was spent in Iris Oifigiuil.
*This figure relates to media/PR costs for Ireland's EU Presidency and covers the launch of the Irish Presidency logo and apublic relations campaign in the national and provincial papers to increase public awareness of the work involved in Ireland'sPresidency.
There was no expenditure in respect of videos.
A further breakdown of advertising costs on the basis requested was not readily available in the short time frame.
