Dáil Éireann Debate, Wednesday - 24 September 2008
1064 Deputy Aengus Ó Snodaigh asked the Minister for Foreign Affairs his Department’s initiatives to promote awareness of the work of Irish Aid in the past two years; the amount that was spent on each; and the initiative it entailed. [31366/08]
View answerThe Department of Foreign Affairs undertakes a number of important initiatives every year to raise awareness of the global poverty reduction work of Irish Aid, on behalf of the Irish people. Over the last two years these have included:
|
Initiative |
Outline |
Cost |
|
€ |
||
|
Material on the aid programme for 50,000 university students, August 2008 |
Notepad with information on the programme and services available at the Irish Aid Volunteering and Information Centre |
55,235 |
|
Irish Aid participation at Electric Picnic, August 2008 |
Irish Aid tent with workshops to raise awareness of the aid programme |
11,250 |
|
Irish Aid sponsored Africa Day event at Dublin Castle, May 2008 |
Celebration of African culture, diversity and progress, attended by over 9,000 |
73,143 |
|
Co-production with RTÉ of Far Away Up Close television series, March 2008 |
Four-part series on overseas development watched by over 200,000 viewers per episode |
180,930 |
|
Advertising to highlight the opening of the Irish Aid Volunteering and Information Centre, February 2008 |
Advertising campaign on public transport and in regional press to inform the public about Centre and services available |
62,119 |
|
Opening of the Irish Aid Volunteering and Information Centre, January 2008 |
Construction and fit-out of Centre and associated offices and creation of multimedia exhibition; visited by 18,000 people since opening, including over 90 school groups |
2.1 million (excludes VAT and fees) |
|
Public information campaign around World AIDS Day, December 2007 |
Newspaper advertisements highlighting the impact of HIV and AIDS on children and Irish Aid’s response |
126,086 |
|
Material on the Irish Aid programme for 45,000 university students, September 2007 |
Booklet on the Irish Aid programme distributed to first year students |
35,831 |
|
Nationwide circulation of summary of the White Paper on Irish Aid, February 2007 |
Printing and delivery of summary document to every house in the country |
250,000 |
