Dáil Éireann Debate, Thursday - 15 March 2012
123 Deputy Jerry Buttimer asked the Minister for Children and Youth Affairs the contact she has had with the Broadcasting Authority of Ireland regarding advertising which targets children, particularly advertising that promotes food and drink which are high in fat and sugar; and if she will make a statement on the matter. [14665/12]
View answerIn August 2011, the Broadcasting Authority of Ireland (BAI) issued a consultation document on a Children's Commercial Communications Code and launched a related public consultation process on how food and drink should be commercially promoted to children in broadcast media.
I have been kept advised of progress on this consultation process.
The BAI has this week advised my Department that it is finalising a new draft code and it intends to initiate a new round of public consultation on this draft code in coming weeks.
I also wish to advise that as part of my Department's commitment to supporting participation by children in decision making, my Department has facilitated a submission by Dáil na nÓg, the national parliament for young people aged 12-18, to the BAI in relation to the consultation document on the Children's Commercial Communications Code.
