Dáil Éireann Debate, Tuesday - 17 April 2018
115. Deputy Róisín Shortall asked the Taoiseach further to Parliamentary Question Nos. 73, 75, 88, 89, 90, 91, 92, 93, 94, 95, 96, 97, 98, 99, 100, 101, 103, 104, 106, 112, 115, 120, 125, 126, 127, 129, 135, 136 and 149 of 21 March 2018, the breakdown of the €1.5 million indicative budget for the Project Ireland 2040 campaign; and the amount already spent in each category. [15103/18]
View answerThe campaign for Project Ireland 2040 all events and activities had an indicative budget of €1.5 million. Of this indicative budget, to date, the Department has committed to spending almost €500,000 on this campaign. The following table sets out the the overall indicative budget and the spend to date in each category:
Project Ireland 2040 Media Budget Breakdown (ex VAT)
|
Channel |
Indicative Budget |
Estimated spend to date |
|
National Press |
€522,200 |
€184,923 |
|
National Radio |
€50,000 |
€0 |
|
Regional Press |
€127,575 |
€127,575 |
|
Regional Radio |
€268,750 |
€29,000 |
|
Digital |
€378,970 |
€75,660 |
|
Cinema |
€80,113 |
€80,113 |
|
Total |
€1,427,608 |
€497,271 |
These costs are currently being processed through the financial system in my Department. Final spend will be available for publication once finalised.
