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Departmental Advertising Expenditure

Dáil Éireann Debate, Tuesday - 23 July 2019

Tuesday, 23 July 2019

Questions (268)

Shane Cassells

Question:

268. Deputy Shane Cassells asked the Minister for Finance the expenditure by his Department on social media advertising and promotional material within the past year in tabular form. [34613/19]

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Written answers

The amount my Department incurred in respect of social media advertising and promotional material within the past year are in tabular form below.

Year

Amount

2018

€402,210.00**

2019

€2,066.40

**The €402,210 above relates to the Switch Your Bank campaign and was funded, in its entirety, by AIB and Permanent TSB, as part of a range of competition measures agreed with the European Commission to raise awareness and promote customer switching of financial products.

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