Departmental Expenditure

Wednesday, 12 May 2021

Questions (183)

Carol Nolan

Question:

183. Deputy Carol Nolan asked the Minister for Children, Equality, Disability, Integration and Youth the amount expended by his Department on advertising and awareness raising initiatives related to Covid-19 from March 2020 to date in 2021; the print, online and broadcasting media organisations contracted to provide this service; the amount provided to each in the timeframe concerned; and if he will make a statement on the matter. [24923/21]

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Written answers

Minister for Children, Equality, Disability, Integration and Youth

The following are the amounts expended by the Department on advertising and awareness-raising initiatives directly on foot of COVID-19, from March 2020 to-date.

Department Initiative	Media Organisation	Total Spend
Reopening of Childcare	Inventive Marketing Ltd t/a KICK Communications	€2,804
Reopening of Childcare	Mindshare Media Ireland	€54,679
First 5 Resources	Inventive Marketing Ltd t/a KICK Communications	€873
Early Years	Inventive Marketing Ltd t/a KICK Communications	€57,958
Let’s Get Ready	Mindshare Media Ireland	€4,059
Supporting Children	Mindshare Media Ireland	€202,784