The issues to be addressed for the development of the Irish food industry were clearly identified in the report of the expert group on the food industry and articulated in planning terms in the sub-programme for the development of the food industry 1994-99.
This programme provides a framework for growth in the industry and a blueprint for its development to the year 2000. The main focus is on increasing the competitiveness of the Irish food industry through investment in new technology, attainment of internationally acceptable quality standards, product and process development and innovation. Particular attention is being paid to marketing of Irish food and drink products on the home and export markets.