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Dáil Éireann debate -
Wednesday, 30 Jan 2002

Vol. 547 No. 1

Written Answers. - Departmental Expenditure.

Michael Ring

Question:

612 Mr. Ring asked the Minister for Health and Children the amount which was spent in his Department from June 1997 to December 2001 for media purposes and advertising; if he will categorise where the money was spent; and the amounts spent on a year to year basis; and the money which was spent on videos, whether for promotional, educational or advertising purposes. [2114/02]

The figures sought by the Deputy are set out below. Included are details of expenditures on promotional campaigns and videos related to the business of my Department. The figures quoted are the total media expenditures for the period from June 1997 to December 2001 and include the management fee, production, third party and placement costs.

Also set below are the expenditures incurred by my Department for all advertising in national newspapers and occasionally in regional newspapers and medical journals from June 1997 to December 2001. These advertisements cover a full range of subject matters such as recruitment advertisements, public health notices, public notices, invitations for submissions to working groups, requests for submissions from the public and interested groups or organisations, invitations to tender for projects, research grants and schemes, and notification of publication of statutory instruments.
Total Expenditures
Promotional campaigns June 1997-December 2001.
All expenditures in euro.

1.Anti-smoking campaign

4,192,686.68

2.Alcohol campaign

631,178.73

3.Heart health campaign

1,855,094.58

4.Think Twice (sexual health campaign)

510,754.94

5.Healthy eating campaign

1,375,143.24

6.Folic acid campaign

597,178.56

7.AIDS media campaign

300,218.99

8.Drugs media campaign

484,714.10

9.Forum on Fluoridation

94,735.50

10.National Children's Office or Dáil na nÓg

35,511.80

Total

10,077,217.12

Breast-feeding video (1997)

55,678.01

National Children's Office or Dáil na nÓg (video)

3,999.62

Total

59,677.63

Yearly expenditure since June 1997

Anti-smoking campaign

2001

1,639,205.54

2000

1,698,114.47

1999

537,932.15

1998

317,434.52

1997

0

Total

4,192,686.68

Alcohol campaign

2001

587,739.19

2000

9,218.30

1997

34,221.24

Total

631,178.73

Heart health campaign

2001

926,194.02

2000

928,900.56

Total

1,855,094.58

Think Twice campaign

2001

218,005.73

2000

292,749.21

Total

510,754.94

Healthy eating campaign

2001

277,970.36

2000

473,825.44

1999

305,771.12

1998

217,377.10

1997

100,199.22

Total

1,375,143.24

Yearly expenditure since June 1997–contd.

Folic acid campaign

2001

194,356.14

2000

346,652.26

1999

801.99

1998

55,368.17

Total

597,178.56

AIDS campaign

2001

3,688.59

2000

145,742.82

1999

50,561.60

1998

86,914.47

1997

13,311.51

Total

300,218.99

Drugs campaign

1999

47,703.72

1998

130,030.07

1997

306,980.31

Total

484,714.10

Forum on Fluoridation

2001

94,735.50

National Children's Office or Dáil na nÓg

2000

3,435.19

2001

32,076.61

Total expenditure on newspaper advertising.
All costs in euro.

June 1997-December 1997

75,444.80

1998

284,047.83

1999

370,047.83

2000

450,098.89

2001

420,285.90

Total

1,599,925.20

Michael Ring

Question:

613 Mr. Ring asked the Minister for Health and Children the amount which was paid to a company (details supplied) by the Western Health Board in the past three years. [2115/02]

Responsibility for amounts paid to the company rests with the Western Health Board. My Department has therefore asked the chief executive officer to investigate the matter raised by the Deputy and reply to him directly.

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