My Department's remit includes complex policy areas, oversight of State regulation and service provision across key strategic sectors such as climate action, waste management, energy and public broadcasting, and regulation of sectors such as mining and hydrocarbon exploration. Given the technical complexity, economic significance and community interest in these areas, there is a requirement to disseminate information and to address specific issues as they arise. The Department therefore necessarily incurs some expenditure on social media advertising and online promoted material on these from time to time. The information sought is outlined in the following table.
Campaign
|
Company engaged
|
Year
|
Cost
|
Trading Online Voucher Awareness
|
Facebook
|
2018
|
€369
|
Trading Online Voucher Awareness
|
Google Adwords
|
2018
|
€1,115
|
Trading Online Voucher Scheme
|
Seditio Ltd
|
2018
|
€2,890
|
Phasing Out Flat Fees for Household Waste Collection
|
Facebook
|
2018
|
€265
|
Phasing Out Flat Fees for Household Waste Collection
|
Focus Advertising
|
2018
|
€12,300
|
Phasing Out Flat Fees for Household Waste Collection
|
Mandy Johnston Communications
|
2018
|
€1,900
|
Regional Gathering Athlone
|
Facebook
|
2018
|
€560
|
Regional Gathering Tralee
|
Facebook
|
2018
|
€534
|
ObSERVE Promotion
|
Facebook
|
2018
|
€369
|
At the Ploughing
|
Facebook/ Instagram
|
2018
|
€369
|
TidyTowns Awards
|
Facebook
|
2019
|
€528
|
Regulating Harmful Content
|
Facebook
|
2019
|
€301
|
Regulating Harmful Content
|
Twitter
|
2019
|
€307
|
TOV Google Adwords Awareness
|
Google
|
2019
|
€2,649
|
ADI Infographic
|
Tony Harris Design t/a Green Room
|
2019
|
€861
|