My Department and its Embassy network has engaged in promotion on social media where there is important information that needs to be brought to the attention of citizens, and for the wider promotion of Ireland around the world. This includes campaigns for St Patrick's day, encouraging the timely renewal of Passports, COVID-19 travel restrictions, and the impact of Brexit.
Expenditure is outlined in the table below:
|
|
|
|
|
|
Date
|
Campaign
|
Costs
|
2021
|
|
|
Jan & March-21
|
Get Ireland Brexit Ready
|
73,696.42
|
02/2021
|
Bloomsday
|
38,440.89
|
03/2021
|
Saint Patrick's Day
|
82,761.05
|
Jan-Dec 2021
|
Missions expenditure
|
3,212.08
|
06/2021
|
Nordic Strategy
|
873.32
|
09/2021
|
Brexit Exporters Campaign
|
3,024.16
|
12/2021
|
Brexit digital media
|
1,270.91
|
Total 2021
|
|
203,278.83
|
|
|
|
2022
|
|
|
Jan - Aug 2022
|
Missions expenditure
|
926.89
|
07/2022
|
Covid -19 Travel
|
70,146.79
|
03/2022
|
Expo 2020 Dubai
|
60,099.92
|
03/2022
|
Saint Patrick's Day
|
141,343.67?
|
07/2022
|
Consular Assistance
|
36,382.66
|
04/2022
|
Global Ireland campaign
|
2,519.52
|
05/2022
|
Europe Day Campaign
|
11,401.39
|
Total 2022
|
|
322,820.84
|