Joe Sherlock
Ceist:147 Mr. Sherlock asked the Minister for Agriculture and Food his plans to promote diversification into consumer-led dairy products; and if he will make a statement on the matter. [25593/03]
Vol. 573 No. 4
147 Mr. Sherlock asked the Minister for Agriculture and Food his plans to promote diversification into consumer-led dairy products; and if he will make a statement on the matter. [25593/03]
In conjunction with Enterprise Ireland and the dairy industry, I initiated a strategic review of the dairy processing sector during 2002. Prospectus and Promar International undertook this major consultancy study and their report identified weaknesses in the industry including a lack of appropriate scale for today's conditions and an over dependence on commodity products and intervention. The report recommended greater expenditure in research and development to allow the development of a greater range of consumer-value added products and its key message is that the success and long time survival of the industry is critically dependant on its ability to transform itself and deliver on the key strategies set out.