I propose to take Questions Nos. 308 and 309 together.
I am in regular contact with the stakeholders in the tourism sector and kept advised of issues of concern to the industry. The Government has introduced several measures under the Jobs Initiative to reduce costs and enhance competitiveness, such as reducing VAT to 9% on a range of tourism services and halving employers’ PRSI for those on modest wages. The Finance Act 2013 contains further measures to assist the industry including:
- The diesel fuel rebate for hauliers, bus and coach operators;
- Extending the Employment and Investment Incentive Scheme to encourage investment in tourism accommodation; and
- Smaller tourism businesses will benefit from the higher VAT threshold of €1.25 million.
The Action Plan for Jobs 2013 also sets out the key policy actions to assist the tourism’s continued contribution to economic recovery.
The Deputy may also be interested to note that the perception of value for money amongst overseas tourists have improved dramatically since 2009. In 2009 there was an overall negative rating of -11% (i.e.when negative ratings were subtracted from positive) and in 2012 this had improved to +24%.