Dáil Éireann Debate, Tuesday - 3 October 2017
477. Deputy Bernard J. Durkan asked the Minister for Agriculture, Food and the Marine the degree to which markets for Irish poultry at home and abroad have developed or are likely to develop if imports from EU or third countries have affected the trade; and if he will make a statement on the matter. [41946/17]
Amharc ar fhreagraThe poultry sector is a key element of the valuable agrifood industry, with the sector worth over €200 million in 2016. The poultry sector supports around 6,000 jobs, most of these in rural areas. Growth trends in the poultry sector indicate a continued trajectory of sustained, steady growth, consistent with previous years.
Strong consumer demand for Irish poultry meat and eggs has led to a steady increase in domestic production. Overall, poultry meat production for 2016 increased by approximately 14.6% year on year to c. 92 million birds, with industry expecting production to exceed over 100 million birds this year. Egg production also continues to rise, driven by recent growth in egg consumption, largely attributable to the fact that eggs are perceived as a healthy food due to their protein content. Domestic production of shell eggs grew by 3.5% last year, with average consumption per person up c. 4%. Imports declined by 27% with exports up 6% reflecting strong growth.
The poultry sector remains very competitive, and given that Ireland is over 100% self-sufficient in poultry meat and egg production it is important to have the edge provided by Bord Bia's Quality Assurance Scheme. Between 2006 and 2016, consumer awareness of Bord Bia's Quality Mark has grown from 62% to 91% in 2016; Bord Bia will continue to work with all members of the industry to promote Bord Bia Quality Assured poultry and egg products.
The predominant outlet for Irish chicken is the Irish retail market for fresh raw product. While the majority of poultry meat sold at retail level is Irish, the vast majority of poultry meat sold in the food service sector is imported. While Ireland is over 100% self-sufficient in poultry meat, the industry is not export-driven, although a growing understanding and utilisation of so-called 5th Quarter products, such as feet, together with international demand for cuts which are not in demand domestically, will ensure the continuation of export opportunities.
Poultry meat exports in 2016 amounted to 119,259 tonnes valued at €258 million. Of these 97,864 tonnes valued at €240 million was exported to EU countries. South Africa was the largest third country market accounting for 18,422 tonnes valued at €14.710 million. Some 374 tonnes valued at €1.179 million were exported to Singapore, with the remainder mainly consisting of offal and lower value cuts being exported to various third countries. We are continually seeking to obtain market access to third countries. Malaysia and Indonesia have been identified as priorities in this regard.
