The overall allocation for the Tourism Marketing Fund for 2011 is €41,383,000 and to date €26,836,000 of this amount has been transferred to the Tourism Agencies (Fáilte Ireland and Tourism Ireland).
Specific measures are an operational matter for Tourism Ireland Limited, in the first instance, as the body responsible for promoting the island of Ireland as a visitor destination overseas, as well as Fáilte Ireland which is responsible for the promotion and development of regional, product and niche tourism in Ireland. I have referred the Deputy's Question to Tourism Ireland and Fáilte Ireland for direct reply on the matter. Please advise my private office if you do not receive a reply within ten working days.