My Department is responsible for two Votes – Vote 28: Foreign Affairs and Trade, and Vote 27: International Cooperation. Advertising undertaken by the Department typically includes advisory notices on public opening hours over holiday periods, changes in passport application procedures and fees, employment opportunities that arise in the Department from time to time, as well as public information notices relating to developments in the European Union or in regard to Ireland’s official Development Aid Programme. Much of this material is placed on the Department’s Websites but the advertising continues to be necessary in order to reach all of our clients, particularly in relation to important passport and consular services.
The information requested by the Deputy on the Department’s headquarters spend on media advertising from March 2011 to February 2016 is set out in the following tables. The Department’s Missions abroad may undertake advertising with regard to a range of miscellaneous local matters. The costs incurred are relatively small and gathering and compiling the detailed data requested by the Deputy in the time available is not possible.
Vote 28
Supplier
|
2011
|
2012
|
2013
|
2014
|
2015
|
2016 (to February)
|
Iris Oifigiuil
|
1,112
|
663
|
115
|
559
|
410
|
-
|
Brindley Advertising
|
41,605
|
-
|
35,951
|
-
|
-
|
-
|
Golden Pages/Truvo
|
7,078
|
6,191
|
6,191
|
6,191
|
6,191
|
-
|
Mediavest
|
-
|
-
|
-
|
21,163
|
23,877
|
-
|
Torann na Dtonn
|
-
|
544
|
-
|
-
|
-
|
-
|
Irish Times
|
-
|
-
|
6,457
|
-
|
-
|
-
|
Twitter
|
-
|
-
|
6,150
|
-
|
-
|
-
|
Vote 27
Supplier
|
2011
|
2012
|
2013
|
2014
|
2015
|
2016 (to February)
|
Ard Education Limited
|
-
|
-
|
615
|
-
|
-
|
-
|
Brindley Advertising Ltd
|
20,665
|
3,045
|
5,149
|
-
|
-
|
-
|
Google Ireland Limited
|
1,196
|
-
|
-
|
-
|
-
|
-
|
Guerin Media Ltd
|
-
|
-
|
1,230
|
1,230
|
1,230
|
-
|
Into
|
1,328
|
1,350
|
-
|
2,634
|
2,634
|
-
|